I am YUZHEN WANG, an experiential designer with experience in 3D spatial visualization, brand identity, and production design.
YUZHEN WANG is an experiential designer who enjoys crafting visual identities and interactive exhibits. See below for my favorite projects!
Here are some of my favorite projects
Selected Projects
Espolòn Cantina Tour
Espolòn Tequila wanted to build its presence in key markets by showing up at festivals like Coachella, SXSW, Complexcon, and Govball.
Creative Direction
Visual Design
View ProjectVisual Design
Frey Ranch Travel Kit
How do we show the world that Frey Ranch produces all of their grains on their own farm? With a traveling Grain Silo.
Creative Direction
Visual Design
View ProjectVisual Design
Jack Daniel's at ToTC
A Jack Daniel's afterparty in the heart of New Orleans, at the biggest wine and spirits industry trade show.
Creative Direction
Visual Design
View ProjectVisual Design
Piper-Heidsieck @ F1
Piper-Heidsieck wanted to create a reprieve for the attendees of the Formula 1 Miami Grand Prix.
PRODUCTION DESIGN
View ProjectVISUALIZATION